The Hidden Costs of Cheap Roofing: What Construction PMCs Miss

I've sat in enough PMC project reviews to notice a consistent pattern: project managers select the cheapest roofing material option to preserve budget, then spend the next 15 years managing the consequences.
The issue isn't that budget materials are bad. It's that PMCs systematically underestimate total cost of ownership and overestimate initial capital budget priority relative to operational costs.
Let me walk through exactly what I mean – and show you the real numbers that most procurement teams miss.
The Budget Roofing Economics
Scenario: Large commercial facility, 20,000 sq meters, 25-year operational period
Budget Option: Asbestos Cement Sheets - Material: ₹140-160/sq meter - Installation: ₹30-35/sq meter - Initial capital: ₹34-39 lakhs
This looks attractive. But here's what happens over 25 years:
Year 0-10: Minor maintenance - Annual cleaning and inspection: ₹1-2 lakhs/year = ₹15 lakhs - Minor repairs and patching: ₹2-3 lakhs/year = ₹25 lakhs - Subtotal maintenance: ₹40 lakhs
Year 10-15: Significant deterioration begins - Coating reapplication (prevent water penetration): ₹15-20 lakhs - Structural repairs (cracks, water damage): ₹8-12 lakhs - Building remediation (water damage to interior): ₹10-15 lakhs - Subtotal: ₹33-47 lakhs
Year 15-25: Full replacement cycle - Complete roof replacement: ₹34-39 lakhs (same as initial) - Additional repairs before replacement: ₹5-8 lakhs - Subtotal: ₹39-47 lakhs
25-Year Total: ₹112-166 lakhs (vs. initial ₹34-39 lakh budget)
What Premium Roofing Actually Costs
Premium Option: Onduline System - Material: ₹180-220/sq meter - Installation: ₹40-50/sq meter - Initial capital: ₹44-54 lakhs (+15-20% vs. budget option)
Year 0-25: Minimal maintenance - Annual inspection only: ₹0.5-1 lakh/year = ₹12.5-25 lakhs (25-year total) - No structural maintenance required - No replacement cycle needed - 25-Year Total: ₹56.5-79 lakhs
Cost Comparison: - Budget roofing (total): ₹112-166 lakhs - Premium roofing (total): ₹56.5-79 lakhs - Lifetime advantage: ₹33-110 lakhs (premium roofing cheaper by 30-60%)
The Hidden Costs Most PMCs Miss
Beyond direct roofing maintenance, cheap roofing creates secondary costs that rarely get properly attributed:
1. Water Damage to Building Interior (Underestimated by 80% of PMCs)
When asbestos cement roofing develops penetration (common after 10-12 years), water damage cascades through building systems: - Ceiling damage, paint deterioration - HVAC system corrosion and efficiency loss - Electrical system degradation (fire risk) - Structural deterioration (concrete spalling, rust in steel)
Cost impact: ₹20-50 lakhs typical for large commercial facility
This cost typically isn't attributed to roofing decision – it gets buried in "building maintenance" budget. But it directly traces back to the cheap roofing material choice.
2. Operational Disruption (Rarely quantified)
When roofs need emergency repair (water leaks during monsoon), operational disruption follows: - Tenant displacement (commercial real estate loss) - Equipment downtime (industrial facilities) - Safety concerns (water pooling, electrical hazards)
Cost impact: ₹5-10 lakhs per emergency repair incident (typically 2-3 incidents over 25 years)
3. Aesthetic Degradation (Impacts property value)
Cheap roofing materials show visible degradation after 8-10 years: - Color fading and staining - Moss/algae growth and discoloration - Visible deterioration (cracking, delamination)
Impact: Commercial properties with degraded roofs rent at 5-10% discounts vs. comparable properties with maintained roofs
For a 20,000 sq meter facility leasing at ₹50/sq ft (typical for premium commercial), the 5-10% rental discount = ₹50-100 lakh revenue loss over 10 years
The PMC Decision-Making Trap
PMCs face a structural incentive problem: they optimize for initial capital budget rather than total cost of ownership.
Why? Because: - Project budgets are fixed at time of procurement - Overruns hurt project profitability immediately - Long-term operational costs (years 10-25) are someone else's problem (building owner/operator) - PMCs face pressure to deliver on-budget; they're not compensated for lifetime optimization
This creates systematic bias toward cheap materials, even when premium options deliver superior financial outcomes.
The Financial Case for Premium Roofing in PMC Projects
Forward-thinking PMCs are shifting the conversation with clients:
Pitch: "We can save ₹10 lakhs on initial roofing budget by specifying asbestos cement. Or we can invest an additional ₹15 lakhs in Onduline and create ₹80+ lakh lifetime savings for your facility. What's your priority?"
Most facility owners – when presented with lifetime cost data – choose premium roofing.
The Bottom Line for PMCs
The next time you're tempted to specify cheap roofing materials to preserve budget, run the lifetime cost calculation. More often than not, you'll discover that premium materials deliver superior financial outcomes while meeting quality, sustainability, and operational requirements.
PMCs that lead clients through this analysis position themselves as strategic partners rather than commodity contractors.


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